The Scenario
SureCover is a South African micro-insurance provider launching an app for informal workers. Because users are highly sensitive to mobile data costs (airtime/data) and wary of sharing personal details before seeing value, the onboarding must balance education, trust, permissions (location/camera), and POPIA compliance.
The Brief
Design a complete mobile onboarding strategy that minimizes early friction. Decide when to ask for high-friction permissions, how to handle data-sensitive assets, and how to communicate value before registration.
Deliverables
- A storyboard or interaction flow mapping the first-time user experience from app launch to completed setup
- Permission-request strategy detailing when and how to ask for camera and location permissions with context screens
- Copy deck and UX design recommendations for POPIA-compliant consent gates that remain user-friendly
- A data-saving configuration proposal (e.g., optional image loading or offline capability alerts) for data-conscious users
Submission Guidance
The focus is on user psychology and localized constraints (such as expensive data and high security awareness in SA). Vague descriptions will fail.
Submit Your Work
Your submission is graded against the rubric on the right. If you pass, you get a public Badge URL you can share on LinkedIn. There is no draft save, so work offline first and paste your finished response here.